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Telin A new standard in Technology branding; Telin-3 Data Centre design

Telin

A new standard in Technology branding; Telin-3 Data Centre design

Country
Singapore
Industry
Technology
Year
2016

Technology Branding: Telin commissioned Tangible to help launch Telin-3; its flagship Data Centre in the Singapore Data Centre Park and the first Data Centre to receive Tier-IV design certification from the Uptime Institute. Tangible utilised the project to help define Telin Singapore’s positioning and personality before developing the launch materials for Telin-3.

Brand Consultancy in Technology Industry. Brochure for Telin.
Brand Consultancy in Technology Industry. Mobile for Telin.
Brand Consultancy in Technology Industry. Brochure for Telin.
Brand Consultancy in Technology Industry. Poster design for Telin.
Brand Consultancy in Technology Industry. Uniform design for Telin.
Brand Consultancy in Technology Industry. Headquarters for Telin.

Marketing & Communications

After defining Telin’s brand, Tangible translated it to marketing materials for both Telin Singapore and Telin-3. Visual and verbal toolkits were create and adapted for marketing materials, a new website and two videos; a corporate video for Telin and a product video for Telin-3.

Brand Consultancy in Technology Industry. Values for Telin.

People & Culture

Tangible developed brand attributes for Telin that reflected the desired behaviour traits from Telin employees.

Brand Consultancy in Technology Industry. Mobile for Telin.

Products & Services

Tangible helped ideate and develop an appropriate product menu for Telin that reflected the new brand.

Visit: Telin