Cleanergy
Cleanergy means power from renewable sources
New Product Development Cleanergy: To leverage the AboitizPower Group’s renewable power generation capacity & build a reputation as a leader in sustainable power generation, the Cleanergy brand was created to market its renewable power offering.
Marketing & Communications
A distinctive visual identity was developed & applied across key marketing touch-points. Ideas for the brand’s launch were developed & integrated into a launch plan.
People & Culture
A brand book was produced to educate staff, industry partners & customers on the Cleanergy vision & offer.
Products & Services
Through ideation workshops, a range of complementary services & programmes were identified to support the core renewable power offering.
Spaces & Places
We are very proud to be the inspiration behind ‘The Cleanergy Center’, which is an awesome free learning facility devoted to energy education.
